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What is prop firm?

A prop firm is a company that gives access to a funded trading account after a paid evaluation. The trader deposits no capital: they pay evaluation fees, respect risk rules, and keep a share of the profits generated.

Glass towers of a business district seen from street level

The term abbreviates proprietary trading firm, but today it covers two very different realities.

Historic proprietary trading companies operate on the markets with their own balance sheet. They hire salaried traders through a conventional selection process, charge candidates nothing, and provide institutional infrastructure.

Online retail prop firms, which appeared in the second half of the 2010s, work the other way round: selection happens not through an interview but through performance measured in a constrained environment, and that measurement is paid for. It is this model the word designates in very nearly all current searches.

What you are actually buying

A challenge is neither an investment, nor a loan, nor a deposit. No capital is transferred to you at any point. You buy a two-stage service: an evaluation of your trading under constraints, then, if you pass, a contract entitling you to a fraction of the profits calculated on an account the company provides.

That distinction has concrete consequences. You do not own the account and can never withdraw its nominal capital, only the profits. Your right to be paid is a commercial claim on a company: it is worth exactly what that company’s soundness is worth.

The regulatory framework

Most of these companies do not hold client funds in the financial-markets sense and do not execute orders for third parties on a live account. They therefore fall outside investment-firm authorisations, and outside the supervision of the AMF in France.

Direct consequence: in a dispute there is no sector ombudsman, no deposit guarantee, no appeal authority. That is why a firm’s age and its verifiable payment history weigh more, in a buying decision, than the profit split percentage on its home page.

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